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Modern consumers are increasingly savvy, selective and cynical about their purchasing decisions. More than half of customers (55%) now trust companies less than they used to, according to research by HubSpot. Granted, at face value that’s a pretty depressing statistic Cleared Issue surveys, ask for feedback after any survey call, find ways to let customers contribute to and improve your operations. It's one of the more effective avenues for letting customers know you value them for more than their money